In this episode of Made It, we speak with Kelsey DeLange from Honey and the Hive about finding her voice, taking inspiration from her family and working through her doubts led to a profitable business.
Kelsey DeLange is an illustrator and designer from Grand Rapids, Michigan.
Her business, Honey and the Hive, is one of my favourite's out there, it's a style like no other.
Kelsey has a huge fan base of people who really resonate with Kelsey's style and personality.
She's built a real tribe around her sense of humour, and has created a legion of buyers who she feels are all a part of her extended family.
They get her, and she gets them. Just look at her Instagram and the way her community engages on her posts.
But building her business wasn't all smooth sailing.
When Kelsey left interior design school, she spent lots of time in tattoo studios with her husband. While he was working there as an artist, Kelsey began spending hours drawing, taking inspiration from traditional tattoo style.
Looking for a way to spend time with her son and pursue her craft, she created Honey and the Hive.
Flash forward a few years and Honey and the Hive continues to grow. She's just released paint at home kits that were inspired by watching her son paint his own versions of her work.
In this episode of Made It, we speak with Kelsey about:
- How finding her voice and style grew her business
- The way she overcame doubters and negativity on the direction she wanted to go in her life and business
- The way Instagram has helped her build a community and move her business forward
- How she takes inspiration from her Son and husband
- The challenges she's faced and overcome in her business
- Her advice for other makers who may have self-doubt
We absolutely loved speaking with Kelsey and hearing the way she is creating something truly unique that really speak to people's passions.
This interview is full of practical advice that will help anyone who is feeling lost in their craft or struggling to find their passion.
We hope that you take inspiration from Kelsey's story and turn her lessons into your own actions.